Head of Event Marketing

The Company is seeking a Head of Event Marketing to build and lead its events function. The role will develop and execute event strategies across conferences, sponsorships, client events, and proprietary experiences, prioritizing investments by audience relevance and commercial impact. Responsibilities include aligning events with sales and business development goals, generating qualified opportunities, strengthening client and partner engagement, and measuring event influence on pipeline and revenue. The successful candidate will oversee budgets, vendors, logistics, sponsorship fulfillment, event technology, and on-site execution while establishing scalable processes and performance frameworks. Candidates should have a bachelor’s degree or equivalent professional experience and at least five years of experience leading B2B event marketing, field marketing, or strategic events programs. Required qualifications include managing substantial event budgets and sponsorship portfolios, demonstrating measurable commercial outcomes, and strong project and stakeholder management skills. The role calls for someone able to balance strategic planning with hands-on execution in a fast-paced environment and travel regularly for industry events. Experience in financial services or related B2B sectors, CRM and marketing automation tools, strategic partnerships, and emerging technologies is preferred.