Vice President, Marketing, Shark Self Care (Beauty)

The Company is seeking a Vice President of Marketing to set brand strategy and lead marketing for its beauty and wellness business. Responsibilities include defining the brand vision and architecture, developing a distinctive consumer-facing narrative, and driving integrated campaigns across the full marketing funnel. The role oversees marketing planning, budgets, and performance measurement, while aligning product, creative, sales, digital, and finance teams around shared growth goals. The leader will guide channel strategy, product launches, consumer insight, and international expansion, and report on brand health and commercial results. Candidates should have 10 or more years of progressive brand marketing experience, including at least five years in senior leadership, and a record of building brands with measurable growth. Experience in beauty, personal care, wellness, or premium consumer products is preferred, along with success launching products, entering categories, expanding internationally, and developing strategies across e-commerce and omnichannel retail. Strong full-funnel marketing, analytical, communication, and executive influencing skills are required. A bachelor’s degree is required; an MBA is a plus.