Vice President, Growth Marketing-Corporate & Investment Banking Greater Plano, TX Area

Drive strategic growth initiatives aligned with Payments sales segment strategies to accelerate the pipeline, increase client engagement, and deliver measurable growth for the Payments business.

As a Vice President, Growth Marketing-Corporate & Investment Banking on the Payments Sales Marketing team, you will work in close partnership with Marketing segment leads to leverage account-based marketing (ABM), data-driven insights, and hypothesis-driven approaches to identify, pilot, and scale marketing opportunities that strengthen Marketing’s contribution to strategic Payments sales outcomes. This role is designed for a marketing leader with broad expertise across the marketing ecosystem, a commercial mindset, and strong strategic thinking who can turn strategies into practical, executable plans. This individual must excel at bringing together diverse teams, perspectives, and data to connect marketing activities to client needs and business outcomes—driving alignment, focus, and growth across the organization. This role reports to the Cross-Segment Payments Marketing Lead, with broad cross-functional partnership and collaboration critical to success.

JOB RESPONSIBILITIES

• Develop and oversee targeted growth initiatives across priority segments, such as one-to-many account-based marketing. Design pilot initiatives that validate growth opportunities and establish repeatable models that can be scaled across the organization.

• Partner with AIM to develop audience segmentation and targeting approaches, performance frameworks, and reporting that enable data-driven decision-making and improve marketing effectiveness.

• Evaluate program performance, capture learnings, and translate insights into actionable recommendations that improve results and expand successful approaches across segments, channels, and regions.

• Partner closely with Segment Marketing Leads and Content and Analytics teams to align growth priorities, coordinate execution, and ensure marketing programs are connected to client needs and business objectives.

• Establish best practices, playbooks, and operating frameworks that strengthen growth marketing capabilities and enable consistent execution of high-impact programs across the organization.

REQUIRED QUALIFICATIONS, CAPABILITIES AND SKILLS

• Significant B2B marketing experience with a proven track record of developing and optimizing multi-channel programs using the full marketing mix.
• Demonstrated ability to create and run full-funnel marketing programs for targeted account strategies, with clear KPIs and a focus on measurable outcomes.
• Strong stakeholder management skills and comfort operating in a highly matrixed, globally dispersed organization.
• Strong command of marketing channels and the KPIs that drive success.
• Exceptional communication, influencing, negotiation, and interpersonal skills.
• Strong project management skills; proactive, comfortable with ambiguity, and able to drive work forward across multiple teams.

PREFERRED QUALIFICATIONS, CAPABILITIES AND SKILLS

• Management experience is a plus (e.g., leading projects or small teams); strong collaboration skills and the ability to influence across stakeholders are essential.
• Experience building or scaling ABM and email-led engagement programs (segmentation, journey design, testing/optimization, adoption).
• Experience supporting Corporate client segments and/or developing industry-specific messaging in a B2B environment.
• Bachelor’s degree in marketing or a related field (or equivalent experience).

JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans

J.P. Morgan’s Commercial & Investment Bank is a global leader across banking, markets, securities services and payments. Corporations, governments and institutions throughout the world entrust us with their business in more than 100 countries. The Commercial & Investment Bank provides strategic advice, raises capital, manages risk and extends liquidity in markets around the world.