Regional Vice President of Strategic Initiatives Greater Lancaster, PA Area

The Company is seeking a Regional Vice President of Strategic Initiatives to lead referral development and oversee a team of clinical and physician navigators. The role includes developing market-specific strategies, monitoring referral trends and competition, and aligning initiatives with organizational goals. Responsibilities include coaching and evaluating staff, coordinating sales training and community outreach, strengthening relationships with physicians and referral sources, and working with admissions teams to support the referral process. The position also involves assessing community needs, identifying opportunities for new services, conducting feasibility research, and implementing and evaluating marketing plans. Candidates must have a bachelor’s degree from an accredited college or university; equivalent experience and clinical training may be considered. At least five years of progressive healthcare sales or marketing experience is required, while prior management experience is helpful. Strong coaching, relationship management, communication, decision-making, and problem-solving skills are essential, along with the ability to analyze data and use common office software. Candidates should be self-motivated, adaptable, and able to learn service offerings, data tools, and relevant reimbursement guidelines.

Hiring Company

PAM Health