Vice President, Product Marketing Lead, Fixed Income Greater New York City, NY Area + 1 more

The Company is in search of a strategic and commercially minded Product Marketing Lead for Fixed Income. The successful candidate will be responsible for defining and communicating the value of the company's capabilities across wealth and institutional channels. This role is pivotal in connecting investment expertise, product strategy, and client needs to enhance market positioning, support growth, and introduce new and improved offerings. The ideal candidate will have a deep understanding of fixed income markets, including interest rates, liquidity, and investment vehicles, and will be adept at developing audience-specific strategies and messaging for financial professionals and wealth platforms. Key responsibilities for the Product Marketing Lead include developing and maintaining a strategic product marketing roadmap, identifying growth opportunities, and partnering with various teams to align positioning with business goals. The role also involves shaping fixed income positioning for the wealth ecosystem, creating compelling narratives for fixed income strategies, and ensuring message consistency across various marketing materials. The candidate should have a Bachelor's degree in a relevant field, a minimum of 5 years' experience in product marketing or a related discipline within asset management or financial services, and the ability to influence senior stakeholders. Professional skills such as an MBA, CFA, CAIA, or relevant FINRA registrations, and experience with digital marketing and sales enablement, are highly valued.

Hiring Company

The TCW Group