Interim Vice President, Engagement Strategy Director
Hiring Company

The hiring company name is
confidential for this listing.
About the Role
Greater New York City, NY Area (Hybrid)
;Greater Philadelphia, PA Area (Hybrid)
The Company is seeking a Vice President, Engagement Strategy Director to shape healthcare engagement strategies that turn audience insights, behavioral science, and clinical data into actionable experiences. The role leads journey mapping and digital strategy across websites, interactive tools, portals, and broader digital ecosystems. Responsibilities include designing connected channel and touchpoint plans, developing useful experiences beyond traditional campaigns, and integrating advocacy groups and strategic partners. The director will create strategic frameworks, creative briefs, and executive presentations, while serving as a trusted lead for senior clients and collaborating with multidisciplinary teams. Candidates should bring extensive healthcare and pharmaceutical engagement strategy experience, particularly in patient and direct-to-consumer work. Deep expertise in digital strategy, web ecosystems, digital tools, and user experience principles is required, along with knowledge of patient privacy, scientific credibility, accessibility standards, and health behavior change. The role calls for independent judgment, the ability to quickly lead complex strategic work, and strong executive presence, presentation, and writing skills. Applicants must be based in or near the New York or Philadelphia metropolitan area.
Functions:
- Marketing
- Strategy
About the Company
Healthcare/pharmaceutical organization focused on patient engagement and digital health experiences
Industry
Pharmaceuticals
Type
Privately Held