Senior Vice President, Analytics Greater New York City, NY Area

The Company is seeking a Senior Vice President of Analytics to lead global media measurement, effectiveness, and intelligence. The role will establish measurement governance and standardized KPI definitions, develop reporting standards and learning agendas, and translate trusted media data into actionable insights for planning and performance improvement. Responsibilities include coordinating global and local measurement frameworks, defining data specifications and quality assurance requirements, and aligning ROI inputs with the appropriate methodology owners. The successful candidate will also oversee scorecards, reporting requirements, and continuous learning processes across brands and markets. Candidates should bring senior leadership experience in a global media agency, advertiser, or relevant specialist function, along with a proven ability to turn complex global standards into clear deliverables and practical market adoption. Strong cross-functional leadership across client, agency, finance, data, technology, and regional teams is required. Applicants should have a strong understanding of media data governance, measurement systems, taxonomies, quality assurance, and related technology and data interfaces. Experience in global measurement, reporting, transformation, executive communication, risk management, and delivering measurable operational outcomes is an advantage.

Hiring Company

Publicis Groupe