Vice President of Growth Marketing Greater New York City, NY Area

The Company is seeking a Vice President of Growth Marketing to build and scale its growth engine across performance marketing, audience acquisition, and marketing operations. The role leads strategies for paid, social, event, and organic growth, including search and emerging discovery channels, while developing demand generation and account-based marketing programs. The VP owns marketing-sourced pipeline and revenue performance, oversees CRM workflows and campaign reporting, and manages growth and marketing operations teams. The position also partners across commercial and content functions to connect audience growth with monetization, and uses budget and performance analytics to improve acquisition efficiency and return on investment. Candidates should have 10 or more years of progressive experience in growth marketing, performance acquisition, and marketing operations, ideally in digital media, publishing, or B2B information services. At least five years of experience managing marketing directors and multidisciplinary teams is required. Applicants should bring expertise in CRM and marketing automation, analytics, customer data platforms, attribution, and database management, along with a record of managing substantial paid media budgets and scaling digital acquisition funnels. Strong cross-functional leadership and the ability to align marketing activity with pipeline and revenue goals are essential.

Hiring Company

eMarketer