Vice President, Paid Social Automation & Innovation Greater New York City, NY Area
About the Role
Greater New York City, NY Area (On-site)(New York City, New York)
The Company is seeking a VP for Paid Social Automation and Innovation to play a pivotal role in transforming the way paid social campaigns are executed. The successful candidate will be at the forefront of developing and implementing automation-enabled processes that enhance the speed, performance, and control of paid social media activities. This leadership position involves co-leading the integration of deep platform expertise into practical automation and agentic workflows, with a strong focus on responsible AI-enabled execution and governance. The role demands a paid social expert with a minimum of 7 years' experience, particularly within a highly regulated industry, and a proven track record in building or implementing tools that enhance the efficiency and effectiveness of campaign management. Key responsibilities for the VP include leading the development of automation and agentic campaign execution processes, serving as the subject matter expert for paid social, and partnering with the Advanced Media Solutions Enablement team to identify and scale tools that support AI-enabled execution. The ideal candidate will have a deep understanding of paid social campaign architecture, platform settings, and all aspects of campaign management from setup to reporting. Experience in AI/ML governance, tool registration processes, and compliance frameworks is essential. The role also requires the ability to evaluate marketing technology and AI solutions, strong analytical and communication skills, and the capacity to work with cross-functional teams to manage implementation dependencies. Preferred qualifications include experience with AI-enabled media tools, advanced measurement solutions, and a strong technical skill set including Excel, SQL, Python, and data visualization platforms.
Functions:
- Advertising/Media Planning
- Marketing
About the Company
Diverse financial services firm & investment bank
Industry
Financial Services
Type
Public Company (JPM)
Age
employees
10,001+