Senior Vice President, Consumer Panel & Behavior Products Remote (anywhere in United States)

The Company is seeking a Senior Vice President to lead the vision, strategy, and multi-year roadmap for its consumer panel and behavior portfolio. Responsibilities include developing and mentoring product managers, engaging directly with clients to identify needs, and translating consumer insights into scalable data and analytics solutions. The role partners with cross-functional teams to strengthen measurement capabilities, apply AI-informed product practices, and respond to emerging consumer and market trends. The leader also oversees commercialization, positioning, pricing, and go-to-market strategy, while tracking outcomes such as revenue, retention, and adoption. Candidates should have 12–15 or more years of experience in product management, analytics, consumer insights, or market research, including at least five years leading product teams. Deep expertise in consumer panel data, behavioral measurement, or longitudinal research is required, along with experience shaping product strategy in a global, multi-market organization. Background in consumer goods, retail, or market research is preferred. Strong executive communication, client engagement, collaboration, and cross-functional leadership skills are essential. A bachelor’s degree in business, marketing, analytics, economics, or a related field—or equivalent experience—is required; an advanced degree is preferred.

Hiring Company

Circana