Vice President, Social Media

The Company is seeking a Vice President of Social Media to lead strategic social and influencer programs across healthcare and consumer health accounts. Responsibilities include advising clients on social strategy, digital trends, content, and platform innovation, and overseeing campaign planning and execution to ensure quality, compliance, and measurable impact. The role partners with creative, media, digital, and account teams to deliver integrated communications, while using analytics and social listening to inform recommendations. The Vice President will also lead client workshops, mentor teams, support new business development, and guide clients through reputation-sensitive situations. Candidates should have at least 10 years of experience in social media, digital communications, or influencer marketing within healthcare, wellness, pharmaceutical, or consumer health sectors. They should bring deep knowledge of major and emerging social platforms, healthcare communications, audience behavior, creator partnerships, and compliance processes. The role requires experience managing complex client relationships and integrated programs, developing teams, presenting to senior stakeholders, and leading workshops and pitches. Familiarity with social listening and analytics tools, along with commercial skills in budgeting, forecasting, and business growth, is also required.