Executive Director, Marketing, Immunology Greater Philadelphia, PA Area

The Company is seeking an Executive Director of Marketing to set the U.S. immunology portfolio’s strategic direction and lead its execution. Responsibilities include shaping brand and portfolio strategies across indications and lifecycle stages, overseeing integrated promotion across healthcare professional, consumer, and digital channels, and using market insights and analytics to guide decisions. The role partners with medical, market access, patient services, regulatory, legal, clinical, and other teams to align initiatives and incorporate scientific and market developments. It also leads and develops marketing talent, manages agency relationships and budgets, establishes performance measures, and ensures compliant operations. Candidates should have a bachelor’s degree or equivalent experience; an MBA or other advanced degree is preferred. They should bring at least 15 years of progressive commercial experience in the biopharmaceutical industry, including eight or more years in marketing leadership. Demonstrated success leading U.S. or global brand strategy in dermatology, immunology, or a related specialty area is required, along with experience building high-performing teams. Strong strategic and business judgment, the ability to influence senior stakeholders in a matrixed organization, and a deep understanding of U.S. healthcare, including healthcare professional, patient, and payer dynamics, are essential. Excellent communication, storytelling, and executive presence are also required.

Hiring Company

Incyte