Head of Growth Marketing

The Company is seeking a Head of Growth Marketing to spearhead acquisition and expansion efforts in the UK and US markets. This pivotal role demands a strategic and hands-on approach, with a focus on owning the multi-channel digital growth strategy, including paid media, email, SEO, and AI-enhanced content. The successful candidate will be responsible for driving demand generation, building and executing A/B testing frameworks, and managing growth metrics end-to-end. Collaboration with sales, RevOps, and the marketing director is essential to ensure the growth marketing strategy aligns with the overall business objectives and to support the go-to-market strategy for new feature and product launches. Applicants for the Head of Growth Marketing position at the company should have a minimum of 7 years' experience in B2B SaaS growth marketing, with a proven track record of driving revenue. A deep understanding of performance marketing, demand generation, and multi-channel acquisition is required, as is a strong metrics orientation and the ability to attribute marketing activities to pipeline and revenue. The role also demands proficiency in AI marketing tools and a willingness to integrate AI into workflows. Experience in both the UK and US markets is a significant advantage. The ideal candidate will be an excellent communicator, capable of engaging with senior leadership and cross-functional teams, and will be adept at managing a diverse range of marketing responsibilities.