Head of Brand Marketing
Hiring Company
About the Role
Greater New York City, NY Area (On-site)
The Company is seeking a Head of Brand Marketing to play a pivotal role in establishing the brand as a household name within the Deaf and hard of hearing community. This senior leadership position demands a visionary who can lead a fast-paced, mission-driven team and ensure that the brand's voice, visual identity, and narrative are in perfect alignment with its purpose. The successful candidate will be responsible for all external brand assets, from social media to packaging, and will be at the forefront of creating and executing bold, authentic brand activations that resonate with the community. The role requires a deep understanding of Deaf culture and a genuine connection to the mission, with a focus on being real, bold, and never preachy. Applicants for the Head of Brand Marketing role at the company should have a proven track record of taking a brand from obscurity to widespread recognition, with a portfolio of activations and campaigns that have significantly outperformed their budgets. The ideal candidate will be adept at leading creative teams, managing agencies, and working with AI creative tools to generate and scale innovative ideas. They must be data-driven, with the ability to balance brand and growth strategies, and be comfortable with large budgets across various marketing channels. Impeccable taste, a love of craft, and the ability to react to culture in real-time are essential. The role also requires a leader who can stand in front of diverse audiences and make the brand's vision unmistakable, while maintaining a close connection to the work and holding the team to the highest standards.
Functions:
- Marketing
Compensation
USD $220,000-$350,000 (salary) per year
About the Company
Mission-driven provider of innovative solutions for the Deaf & hard of hearing community
Industry
Telecommunications
Type
Privately Held
employees
11-50