Vice President of Brand Marketing Greater Las Vegas, NV Area

The Company is seeking a Vice President of Brand Marketing to join their team. The successful candidate will be responsible for providing strategic leadership in advertising, digital marketing, public relations, content, and sponsorships. This executive will drive brand awareness, guest acquisition, loyalty, and revenue growth through integrated marketing strategies, data-driven decision-making, and innovative guest engagement initiatives. The role involves leading a high-performing marketing organization, collaborating with various partners, and ensuring the property is positioned as a premier domestic and international destination. Applicants must have a Bachelor's degree in a relevant field, with an MBA preferred, and a minimum of 10 years of progressive marketing leadership experience, including executive-level responsibility in consumer-facing industries. The role requires a proven track record in developing and leading integrated brand and digital marketing strategies, strong expertise in brand management, media strategy, CRM, loyalty marketing, and digital performance. Experience in managing significant marketing budgets, agency partnerships, and cross-functional initiatives is essential. The ideal candidate will be a strategic leader with strong business acumen, financial discipline, and the ability to build and develop high-performing teams. Exceptional communication, relationship-building, and stakeholder management skills are also necessary.

Hiring Company

Hard Rock International