Vice President, U.S. Marketing Greater New York City, NY Area

The Company is seeking a Vice President for U.S. Marketing to lead the strategic development and execution of all marketing initiatives for its prestige beauty brands. The successful candidate will be responsible for brand strategy, consumer engagement, integrated marketing, media, influencer partnerships, retail marketing, and cross-functional business leadership. This role requires a minimum of 10 years of experience in U.S. marketing, with a preference for those with a background in the beauty industry, and a strong understanding of prestige skincare and beauty consumers. The VP will be a key member of the U.S. Marketing Leadership Team, partnering with global brandholders and various internal and external teams to deliver best-in-class consumer experiences and business results. Key responsibilities for the Vice President, U.S. Marketing include leading the development of annual and long-range strategic marketing plans, driving consumer-first marketing initiatives, and overseeing all aspects of integrated marketing. The role also involves financial and performance management, team leadership, and talent development. The ideal candidate will have a proven track record in launching new products, executing innovative marketing programs, and working with major retail partners. They should be a passionate, energetic, and team-oriented leader with strong analytical, interpersonal, and creative skills, and the ability to work in a fast-paced environment. A bachelor's degree is required, with a master's degree preferred, and the candidate should be able to travel as needed.

Hiring Company

Shiseido