Chief Marketing Officer (CMO)
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Chief Marketing Officer (CMO)
About the Role
Greater London, United Kingdom Area (Hybrid)
The Company is seeking a Chief Marketing Officer to take on a pivotal role in driving consumer acquisition in the UK and USA. The successful candidate will be responsible for developing and executing long-term consumer marketing strategies, with a strong focus on delivering critical financial targets. This includes overseeing marketing economics, growth, and maintaining a high standard of customer experience. The CMO will lead a team of marketing specialists and work closely with the Global Consumer Squad to scale the business. Key responsibilities for the CMO include setting the strategy for search and AI-driven discovery, owning consumer channels across various paid and organic methods, and leading the US consumer acquisition strategy. The role demands a leader with a proven track record in consumer performance marketing at scale, particularly in the context of a budget of at least £20m a year. The ideal candidate will have experience in marketplace or lead generation, be adept at data-driven decision-making, and possess the ability to lead a team in a fast-paced, high-growth environment. Applicants for the CMO position at the company should be prepared to demonstrate their expertise in organic search leadership, particularly in the context of the AI transition. The role requires a leader who is data-driven, with a strong focus on measurement and experimentation to drive marketing decisions. Personal attributes such as high energy, positivity, and a strong self-starting attitude are essential. The company values individuals who are relentless about progress, take ownership of their work, and are proactive in seeking and sharing input. The CMO will be expected to enjoy the journey of cross-team collaboration and to be a key player in the company's ambitious and inclusive work culture.
Functions:
- Marketing
About the Company
Market-leading platform for financial advice & business services
Industry
Internet
Type
Privately Held
Age
employees
51-200
Funding
$6m-$10m
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