Interim Head of Marketing

The Company is a global AI startup with a mission to eliminate language barriers in the entertainment industry, particularly in the realm of manga. They are seeking a Head of Marketing to lead the brand strategy and user acquisition for their innovative language learning service. The ideal candidate will have a deep love and understanding of manga culture, as well as practical experience in growth or marketing for B2C web/app services. This role is pivotal in the company's vision of a world where people can share and enjoy their favorite stories across the globe in real time. The successful candidate will be responsible for the entire process from user acquisition to monetization, with a focus on creating a seamless and engaging experience that fosters a long-term relationship between users and the product. Key responsibilities for the Head of Marketing include identifying growth challenges, designing and implementing strategies, and collaborating with the product team to drive improvements. The role demands a data-driven approach, experience in KPI design, and a proven track record in product-side collaboration. The candidate should be adept at managing marketing investments, with a strong focus on LTV, and have experience in at least one of the following areas: digital advertising, ASO, or CRM. While not mandatory, experience in integrated growth strategies, cross-channel marketing, and managing external partners is highly valued. The ideal candidate will embody the company's values of creativity, communication, and a commitment to quality, and will resonate with the vision of learning through what you love.