Vice President of Marketing Remote (anywhere in United States)

The Company is seeking a Vice President of Marketing to join their senior leadership team. The successful candidate will be responsible for developing and leading an enterprise-wide marketing strategy that is in line with the organization's mission and growth priorities. This role is pivotal in building brand awareness, strengthening market positioning, and advancing patient and referral-source engagement. The VP of Marketing will lead a team that spans various marketing functions, including brand strategy, digital marketing, communications, and market insights, and will be expected to use data and performance measures to ensure the effectiveness of the marketing efforts. Candidates for the VP of Marketing position at the company should have a Bachelor's degree in a relevant field, with a Master's degree preferred, and at least 8 years of marketing leadership experience, particularly within a large, complex healthcare organization. The role requires a professional with a proven track record in developing and executing marketing strategies that deliver measurable business results. Experience in healthcare marketing is essential, with a strong preference for those with a background in behavioral health, mental health, or eating disorder services. The ideal candidate will have a deep understanding of market segments, consumer behaviors, and competitive dynamics, and be adept at guiding market-entry and growth initiatives. Strong leadership skills, the ability to influence executive stakeholders, and a commitment to the organization's mission of providing compassionate, evidence-based care are also key qualifications for this role.

Hiring Company

The Emily Program