Vice President of Marketing Remote (anywhere in Netherlands)

The Company is seeking a VP Marketing to lead a transformative phase in how the company engages with a global community of creative professionals. The successful candidate will be responsible for redefining the brand and positioning, driving demand generation, and reinventing content and discovery strategies. This role demands a leader with a deep passion for the creative industries, particularly architecture, design, and visualization, and a proven track record in product-led growth, especially within the SMB software space. The VP Marketing will be at the forefront of an AI-first approach, operating a modern growth playbook that goes beyond traditional SaaS models, and will be expected to bring a high level of analytical depth to the role, with a focus on data-driven decision-making. Key responsibilities for the VP Marketing include owning the full marketing function, from positioning to demand generation, and leading a team to execute a marketing strategy that is in line with the company's vision of AI-mediated design communication. The ideal candidate will have a strong background in content strategy, SEO, and community-led growth, and will be adept at building and operating a marketing tech stack that leverages emerging technologies. They should be adept at working across the organization, particularly with product, sales, and the CEO, to ensure that marketing efforts are aligned with the company's growth and positioning goals. The role is suited to a professional who is energized by the prospect of marketing to a creative audience and is ready to take on the challenge of shaping how the industry discovers and adopts innovative design tools.

Hiring Company

Act-3D B.V.