Interim Head of Paid Social

The Company is seeking a Head of Paid Social to serve as the senior technical and strategic authority for paid social across its regional markets. The role involves advising key clients, diagnosing performance and measurement challenges, and developing campaigns that drive measurable business outcomes. Responsibilities include designing and optimizing campaign strategies, leading client reviews and new-business pitches, strengthening tracking and measurement, and applying AI and automation to improve delivery. The successful candidate will collaborate across creative, media, and analytics teams, develop scalable quality standards and playbooks, and coach colleagues. Candidates should have at least five years of hands-on paid social experience in an agency or performance-focused environment, with expert knowledge of Meta and TikTok advertising platforms and experience with LinkedIn and Pinterest campaigns. Strong understanding of conversion tracking, analytics, attribution, and feed management is required; experience with campaign automation tools is an advantage. Applicants should be skilled in analyzing performance data, building reporting dashboards, consulting senior stakeholders, and managing complex, multi-market campaigns. Business fluency in German and English is required, while French is an advantage.