Head of Marketing

The Company is seeking a Head of Marketing to lead campaigns across a portfolio of international exhibitions and conferences. The role combines strategic planning with hands-on delivery, including developing marketing strategies for multiple events, leading teams, and managing campaign timelines, budgets, and performance. Responsibilities include overseeing digital advertising, social media, public relations, event branding, and creative content; growing exhibitor, sponsor, delegate, and visitor pipelines; and partnering with sales to improve conversion. The successful candidate will also build industry partnerships and use audience insights and campaign reporting to identify growth opportunities. Candidates should have at least five years of B2B events marketing experience across exhibitions and conferences, along with proven team leadership and experience managing multiple campaigns. Strong copywriting, creative judgment, and strategic marketing skills are required, as is experience overseeing agencies, budgets, and digital campaign performance. Familiarity with customer relationship management systems, marketing automation platforms, and data protection practices is expected. A degree and confidence working with senior stakeholders, sponsors, and industry partners are required.