Interim Head of Brand & Campaigns

The Company is seeking a Head of Brand & Campaigns to shape brand strategy and lead high-impact marketing campaigns that strengthen brand health and support business growth. The role includes setting the brand and campaigns agenda across channels, developing integrated campaigns, and using customer segmentation and journey mapping to drive acquisition and retention. The successful candidate will lead and mentor a high-performing team, collaborate with internal and external partners, and oversee social media, public relations, influencer, and strategic partnership initiatives. They will also measure campaign effectiveness, optimize performance across paid, owned, and earned media, and align brand objectives with senior leadership. Candidates should have a proven record of leading brand strategy, multichannel campaigns, and high-performing teams; experience in consumer technology, e-commerce, or food delivery is preferred. Strong knowledge of the Dutch market, consumer behavior, segmentation, and customer journeys is required. The role calls for analytical skills in tracking brand and campaign metrics and improving return on investment, alongside excellent storytelling and communication abilities for senior-level engagement. Applicants should be strategic, adaptable, and comfortable balancing long-term brand development with agile execution in a fast-paced environment.