Vice President of Finance

The Company is seeking a strategic, hands-on Vice President of Finance to lead its finance and accounting functions and build the infrastructure needed to support growth. The role includes advising executive leadership on financial performance, capital allocation, and business decisions; leading financial planning, budgeting, forecasting, modeling, and reporting; and overseeing accounting operations, financial statements, close processes, controls, and compliance. The VP will drive profitability and unit economics, manage cash flow and working capital, and partner across the organization on inventory, purchasing, and margin optimization. The role also involves modernizing systems and processes through automation and data-driven tools, while developing a high-performing finance team. Candidates should have at least 10 years of progressive finance and accounting experience, including senior leadership in a high-growth consumer products business, and expertise spanning financial planning, accounting, inventory, controls, and reporting. A strong understanding of direct-to-consumer e-commerce, marketplace, and omnichannel economics is required, along with experience implementing or optimizing ERP systems and managing cash flow, working capital, and international supply chains. The ideal candidate brings strong analytical, communication, and executive influencing skills, a hands-on approach to building teams and scaling operations, and experience using AI and automation to improve finance processes. Relevant consumer-sector experience is preferred; a CPA is strongly preferred, and an MBA or equivalent advanced degree is an advantage.