Associate Vice President - Digital Greater Mumbai, India Area

Overview

Starcom is looking for an accomplished AVP – Account Lead to lead strategic client partnerships and drive integrated digital business growth. The ideal candidate will bring extensive experience in managing large-scale D2C businesses, strategic account management, and digital-first marketing solutions.

This role requires a seasoned leader who can own senior client relationships, provide strategic direction, drive business transformation, and deliver integrated digital solutions aligned with clients' business objectives.

Key Responsibilities

Strategic Account Leadership: Lead key client accounts, build long-term strategic partnerships, and act as a trusted advisor to senior client stakeholders.

D2C Business Expertise: Drive digital marketing strategies for D2C businesses, with a strong understanding of the D2C ecosystem, consumer journeys, and digital commerce.

Integrated Digital Solutions: Develop and lead integrated digital strategies across performance marketing, media planning, programmatic, social, search, and other digital touchpoints.

Client Relationship Management: Own senior-level client engagements, manage expectations, identify growth opportunities, and ensure high levels of client satisfaction.

Business Growth & Revenue Management: Drive organic growth across existing accounts, identify new business opportunities, and contribute to revenue and profitability targets.

Strategic Planning & Execution: Translate client business objectives into actionable media and marketing strategies, ensuring seamless integration between strategy and execution.

Team Leadership: Lead, mentor, and develop cross-functional teams, fostering collaboration, accountability, and excellence in delivery.

Performance & Business Impact: Drive a data-led approach to campaign performance, business outcomes, and continuous optimisation.

Desired Candidate Profile

14–16 years of experience in digital marketing, media, and strategic account management within leading media agencies.

Extensive experience in managing and growing D2C client businesses is essential.

Strong expertise in digital-first integrated marketing solutions and multi-channel media strategies.

Proven track record of managing large client relationships and engaging with C-suite and senior business stakeholders.

Strong commercial acumen with experience in revenue growth, account profitability, and business development.

Demonstrated leadership experience managing large, multidisciplinary teams.

Excellent communication, presentation, negotiation, and stakeholder management skills.

Role Expectation: A strategic, digital-first business leader who can combine D2C expertise, integrated digital capabilities, and strong client leadership to drive business growth.