Head of Marketing Remote (anywhere in United States)

The Company is seeking a Head of Marketing to build and lead a scalable marketing and pipeline-generation engine. The role owns brand positioning, messaging, content, campaigns, and demand generation, while aligning marketing, lead generation, Sales Development, and go-to-market engineering around shared commercial goals. Responsibilities include developing repeatable systems to identify and qualify target customers, improving funnel processes with Sales and Revenue Operations, and using data to measure pipeline contribution, conversion, and cost. The leader will also guide experimentation with technology and automation, establish clear priorities and accountability, and build a high-performing multidisciplinary team. Candidates should have experience building and leading marketing, growth, or demand-generation functions in high-growth B2B companies, with measurable commercial results. They should bring deep knowledge of demand generation, funnel economics, segmentation, attribution, and the coordination of marketing, sales development, and sales. Strong skills in positioning complex offerings, marketing technology, data, automation, and AI-enabled go-to-market systems are required, along with proven people leadership and the ability to balance strategic planning with hands-on execution. Experience in manufacturing, industrial technology, account-based sales development, or go-to-market engineering is an advantage.

Hiring Company

Formic Technologies