Non-Executive Director (Board-level role)

The Company is seeking a Non-Executive Director to join their team and play a pivotal role in driving the commercial growth of the business. The successful candidate will be responsible for leveraging an extensive network of senior decision-makers across national on-trade groups to secure new business and accelerate distribution. This hands-on position requires the ability to make high-value introductions, identify and unlock new commercial opportunities, and support the development of a strong customer pipeline. The ideal candidate will have a strong track record in the drinks industry, with a focus on soft drinks and/or water, and an exceptional network within the UK on-trade sector. As a Non-Executive Director, the primary focus will be on driving new business and acting as a senior ambassador for the brand. The role demands a strategic thinker with the commercial credibility to represent a high-growth drinks brand at a senior level. The candidate should be entrepreneurial, proactive, and highly networked, with the ability to combine strategic thinking with a hands-on approach. Responsibilities also include providing strategic commercial input, bringing insight into market trends, and supporting the business in its national expansion plans. The position is ideal for someone with established relationships with senior buyers and decision-makers, and a demonstrable track record of opening doors and driving incremental sales.