The Company is in search of a Senior Vice President, Product for Marketing Performance. This pivotal role involves leading the development of a strategic product vision and roadmap that encompasses the measurement and attribution of marketing effectiveness across a diverse ecosystem. The successful candidate will be responsible for defining and executing the product strategy for all capabilities related to marketing performance within the company's platform. This includes the development of advanced analytics for marketing mix modeling, multi-touch attribution, and other performance measurement techniques. The SVP will also be tasked with leading a multi-disciplinary team, ensuring commercial accountability, and driving the product's growth and profitability. Applicants must have a minimum of 15 years' experience in product management, with at least 8 years in a senior leadership role, and a proven track record in bringing complex, data-driven, and AI-enabled products to market. The role requires a leader with a strong understanding of modern agile product development methodologies, experience in managing significant budgets, and a deep expertise in marketing performance measurement and data analytics. The ideal candidate will be a strategic thinker, adept at problem-solving, and possess exceptional leadership and communication skills. They should be adept at fostering a culture of innovation, collaboration, and continuous improvement, and be capable of managing global product rollouts while supporting a large, diverse client base.

Hiring Company

WPP