Head of Marketing & Demand Generation

The Company is seeking a Head of Marketing and Demand Generation to spearhead the next phase of its commercial growth. This high-impact leadership role is pivotal for a marketer with a strong commercial focus, dedicated to creating measurable demand, building a robust pipeline, and driving revenue. The successful candidate will be responsible for developing and executing a growth-oriented marketing strategy across a range of technology solutions and managed services. Key responsibilities include leading a talented marketing team, driving demand generation and pipeline growth, developing integrated campaigns, and enhancing the alignment between marketing and sales to improve conversion performance. The role also involves creating customer growth programs, developing compelling value propositions, and strengthening relationships with strategic technology partners. The ideal candidate will have a proven track record in building demand generation programs that yield tangible commercial results, with significant experience in B2B marketing within technology, IT services, SaaS, cloud, cyber security, or professional services. Essential skills include expertise in digital marketing, events, content, ABM, and customer marketing, as well as a strong data-driven approach to decision-making. Experience in a Microsoft Partner, MSP, or IT services environment is crucial, particularly with exposure to areas such as Microsoft 365, Azure, and security solutions. The role requires a leader with strong commercial acumen, the ability to lead and develop teams, and a focus on driving marketing as a genuine revenue-generating function.