The Company is seeking a VP, Marketing for its Wealth and Personal Banking business in India. The successful candidate will be responsible for leading the development and execution of integrated marketing strategies and campaigns that enhance brand relevance, deepen customer engagement, and drive measurable business impact. This role requires a strategic thinker with a proven track record in content strategy, storytelling, and the ability to translate business priorities into differentiated marketing approaches. The VP will also be tasked with bringing in new brand partners, creating long-term intellectual properties, and shaping the marketing narrative for various activities to ensure brand recall and customer acquisition. Applicants must have a Bachelor's degree in marketing, business administration, communications, or a related field, with an MBA or postgraduate qualification preferred. A minimum of 12-15 years' experience in strategic marketing, brand management, and partnerships is essential, with a strong background in affluent and wealth customer segments. The role demands excellent leadership, negotiation, and stakeholder management skills, as well as the ability to influence senior business leaders. Experience in financial services marketing and a deep understanding of regulatory requirements are highly desirable. The ideal candidate will have a proven ability to manage significant marketing budgets, lead high-performing teams, and drive marketing effectiveness through data-driven insights.

Hiring Company

HSBC