Vice President, Product Strategy, Co-brand Card Greater Philadelphia, PA Area
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About the Role
Greater Philadelphia, PA Area (On-site)(Wilmington, Delaware)
The Company is seeking a Vice President for Product Strategy in the Co-Branded Card Product Team. The successful candidate will be responsible for leading the development and delivery of new and enhanced benefits across a co-branded credit card portfolio. This role involves close collaboration with technology teams to define and prioritize customer-facing features, as well as with external agencies to shape campaign creative. The VP will also work with the airline partner to plan and prioritize future product updates, and will be expected to operate effectively in an agile environment, balancing competing priorities and delivering against deadlines. Applicants must have a minimum of 5 years' experience in product strategy, marketing, brand management, or partnerships within credit cards, payments, loyalty, or a related industry. The role requires a demonstrated ability to manage multiple initiatives, influence stakeholders, and drive outcomes in a highly matrixed organization. Strong communication skills, an analytical mindset, and the ability to develop customer-facing benefit messaging with a focus on governance discipline are essential. A Bachelor's degree or equivalent experience is required, with a preference for candidates who have experience in co-branded credit card programs and developing customer education content. The role also involves partnering with finance and analytics teams to build business cases for product enhancements and upgrade campaigns.
Functions:
- Product Management
- Product Marketing
About the Company
Diverse financial services firm & investment bank
Industry
Financial Services
Type
Public Company (JPM)
Age
employees
10,001+
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