Vice President of Brand Greater Plano, TX Area

The Company is seeking a Vice President of Brand to lead brand strategy and execution across its external communications and marketing channels. Responsibilities include overseeing online reputation and customer advocacy, brand positioning and creative, social media, public relations, and paid media agency performance. The role will establish measurable programs and consistent brand standards, partner with local teams to strengthen customer experiences, and guide communications on reputation-sensitive issues. The Vice President will also lead and develop a marketing team, collaborate with sales and operations, and advise executive leadership on brand perception and growth opportunities. Candidates should have at least 10 years of progressive experience in brand marketing, reputation management, corporate communications, or a related field, including experience leading high-performing teams. Required expertise includes building brands in distributed or service-oriented organizations, online reputation management, brand strategy, creative development, social media, and public relations. Experience managing digital marketing agencies and evaluating paid media, lead generation, and marketing ROI is also expected. Strong storytelling, communication, and executive presentation skills are essential; experience in a high-growth or acquisition-driven environment, or in a relationship-focused service industry, is an advantage.

Hiring Company

RealManage