Vice President of Marketing & Audience Engagement
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Vice President of Marketing & Audience Engagement
About the Role
Greater San Antonio, TX Area (Headquarter location)(San Antonio, Texas)
The Company is seeking a Vice President of Marketing & Audience Engagement to spearhead strategic initiatives that drive ticket sales, enhance audience engagement, and elevate the overall patron experience. The successful candidate will be responsible for developing and executing comprehensive marketing and sales strategies, overseeing multi-channel marketing campaigns, and ensuring that all efforts align with the organization's goals. This role involves close collaboration with senior leadership, front-of-house operations, and box office sales teams to execute integrated marketing strategies. The Vice President will also lead audience development efforts, provide creative direction for marketing materials, and manage the marketing and sales budget. Applicants for the Vice President of Marketing & Audience Engagement position at the company should have a Bachelor’s degree in a relevant field and at least 5 years of experience in marketing, preferably within the arts or entertainment industry. The role requires a proven track record in audience development and engagement, strong leadership and team management skills, and proficiency in digital marketing software and tools. The ideal candidate will be adept at analyzing data to generate insights, have excellent communication and interpersonal skills, and be adept at fostering a collaborative work environment. A commitment to the company's mission, vision, and core values, including a focus on equity, diversity, inclusion, and accessibility, is essential.
Functions:
- Marketing
About the Company
Esteemed live theater organization
Industry
Performing Arts
Type
Non Profit
Age
employees
11-50
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