The Company is seeking a VP for Digital Channels and Operations to play a pivotal role in the transformation of the organization. The successful candidate will be instrumental in shaping the management of digital marketing performance, digital platforms, and owned digital properties. This includes leading digital performance management, owning governance and operational management of websites and digital properties, and leading the evaluation and optimization of digital and social platforms. The role demands a strategic yet hands-on approach, with a focus on ensuring the effectiveness, scalability, and compliance of digital initiatives. The VP will also be responsible for building strong stakeholder partnerships, managing agency, vendor, and technology relationships, and supporting continuous improvement initiatives. Candidates for this role at the company should be degree or diploma holders with a minimum of 8 years' experience in digital marketing, digital strategy, marketing operations, communications, or related fields. Strong experience in digital marketing performance, paid media, analytics, website operations, and digital platform governance is essential. The role requires a professional with a proven track record in managing cross-functional stakeholder relationships, as well as strong analytical, problem-solving, and decision-making capabilities. Familiarity with governance, risk management, and operational processes within complex or regulated environments, as well as exposure to search marketing, SEO, emerging digital technologies, AI-enabled capabilities, content operations, or social media management, is also necessary.

Hiring Company

OCBC