Chief Marketing Officer (CMO)

The Company is seeking a Chief Marketing Officer to oversee and implement its overall marketing strategy. Responsibilities include customer analysis and CRM strategy, sales and promotion planning, advertising and brand communications, digital marketing, and organizational management. The role calls for a data-informed approach to strategy and decision-making, alongside the ability to lead marketing initiatives across multiple channels. Candidates should have extensive practical experience in B2C marketing and experience overseeing marketing, CRM, sales promotion, and advertising. A proven record of strategic planning and data-driven decision-making is required. Preferred qualifications include experience in retail or related sectors, marketing to affluent customers, department-level organizational leadership, and implementing digital transformation and digital marketing initiatives. Business-level English proficiency is also preferred.