Vice President of Marketing Greater London, United Kingdom Area

The Company is seeking a VP, EMEA Marketing to join their team. The successful candidate will be responsible for setting the market strategy and direction for the EMEA marketing team, with a focus on growth strategy, campaign creation and management, and events. This role is pivotal in leading the planning, development, and execution of the company's EMEA marketing, including market research, field marketing, and demand generation. The VP will also be tasked with managing all aspects of marketing, from the rise of new media to the growing number of sales and service touchpoints, and will be expected to lead the EMEA marketing change in response to evolving buying patterns. A key aspect of the role is to shape the company's public profile, manage complexity, and build innovative digital marketing capabilities. The ideal candidate will have 8-10 years of sales and marketing experience, with at least 5 years in a leadership role, and a proven track record in B2B marketing, preferably in a SaaS environment. They should be adept at creating a marketing voice and trusted advisor relationship with the global leadership team and be able to effectively lead a team of marketing professionals. The role requires a strategic thinker who is up-to-date with best practices and external intelligence, and who can ensure the company's brand is positioned consistently and effectively. The VP will also be responsible for managing the corporate reputation, engaging with third parties and social media, and capitalizing on the needs of new markets and consumer segments. A strong focus on client loyalty, retention, and driving measurable business results is essential.

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