Head of Marketing, Fintech & Trading Platform
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About the Role
Greater Singapore Area (On-site)
The Company is seeking a Head of Marketing to spearhead the development and execution of integrated marketing strategies that will drive brand growth, customer acquisition, and market penetration for its trading platform. The successful candidate will be responsible for marketing strategy and leadership, brand management, digital and performance marketing, as well as agency partnership and mentorship. This role involves close collaboration with the marketing team to shape and operationalize regional marketing strategies, acting as a deputy lead when necessary, and ensuring the alignment of performance, brand, and customer acquisition initiatives. The Head of Marketing will also be tasked with owning the regional digital roadmap, driving high-impact performance campaigns, and evolving the brand identity across all customer-facing channels. Applicants for the Head of Marketing position at the company should have a minimum of 10 years' marketing experience, with a preference for those with a background in brokerage, fintech, trading platforms, or banking. Deep expertise in digital, performance, and growth marketing is essential, as is a strong commercial mindset and the ability to convert insights into actionable strategies. The role requires excellent communication, stakeholder management skills, and the ability to mentor junior marketers. The Head of Marketing will be expected to deliver detailed reporting on campaign performance, identify growth opportunities through data-driven analysis, and ensure the consistency of messaging and visual identity across all marketing assets. A Bachelor's degree in a relevant field is the minimum educational requirement for this position.
Functions:
- Product Marketing
- Advertising/Media Planning
About the Company
Global online trading provider offering access to CFDs, forex, indices, commodities, and shares
Industry
Financial Services
Type
Privately Held
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