Head of Marketing

The Company is in search of a Head of Marketing to spearhead the commercial positioning, brand elevation, and market leadership of its luxury portfolio. The successful candidate will be responsible for formulating and executing end-to-end sales, marketing, launch, and pricing strategies for high-impact luxury developments. This role demands an entrepreneurial and commercially driven individual with a proven track record in property marketing, particularly within the luxury or high-end segment. The Head of Marketing will manage project marketing budgets, optimize sales channels, and partner with senior leadership and design teams to shape the commercial strategy and target buyer personas. Applicants for the Head of Marketing position at the company should hold a Bachelor’s degree in a relevant field and have 10 to 15+ years of experience in property marketing leadership. The role requires expertise in strategic planning, luxury branding, and high-end collateral development, as well as the ability to lead elite creative and advertising agencies. The ideal candidate will have a strong background in taking luxury or high-end developments through the complete project life cycle and be adept at overseeing multi-channel digital marketing campaigns, social media, and performance marketing. The Head of Marketing will also be involved in the production of marketing collateral, including brochures, video content, and interactive sales gallery touch-points, and will be instrumental in shaping the overall commercial strategy for the company's luxury projects.