Head of Brand & Communications

The Company is seeking a Head of Brand and Communications to take ownership of the brand strategy, driving brand campaigns, and ensuring brand consistency across all channels and customer touchpoints. The successful candidate will be responsible for overseeing the creative development, leading the go-to-market strategy in collaboration with product and sales teams, and influencing commercial planning. This role requires the development and execution of programs that drive leads, conversions, and revenue growth, as well as the identification of commercial opportunities and market trends. The Head of Brand and Communications will also be tasked with managing performance marketing efforts, defining KPIs, and optimizing for pipeline and revenue impact. Candidates for this role at The Company should have a minimum of 8 years' experience in brand marketing and/or commercial/demand generation, with a proven track record of leading integrated brand and performance marketing strategies. The role demands a leader with a strong understanding of marketing funnel mechanics, GTM planning, and customer journeys, who can demonstrate success in driving measurable revenue outcomes. Advanced communication skills, executive presence, and the ability to influence without authority are essential. The Head of Brand and Communications will be expected to build, lead, and develop a marketing and commercial team, manage the marketing budget, and establish processes for campaign planning and reporting.