Head of Ecommerce, Fashion

The Company is seeking a commercially driven Head of Ecommerce to lead and grow its online business in the baby and parenting category. The role involves defining and executing strategy across direct-to-consumer and marketplace channels, owning the ecommerce profit and loss, and improving revenue, margins, and cost efficiency. The successful candidate will optimize the customer journey to increase conversion and repeat purchases, and develop merchandising, bundling, promotional, and seasonal campaign strategies. They will also collaborate with product, supply chain, and customer service teams to support product availability and a strong post-purchase experience, while building and developing a high-performing team. Applicants should have 8–10 years of ecommerce experience, preferably in baby products, fast-moving consumer goods, or consumer goods, and a bachelor’s degree. A proven record of scaling online sales and improving conversion rates is required, along with deep knowledge of digital marketing channels and performance optimization. Candidates should also be experienced in managing ecommerce platforms and marketplace channels, leading teams, and overseeing commercial performance.