Head of Marketing & Communications
Hiring Company

The hiring company name is
confidential for this listing.
About the Role
Greater Thessaloniki, Greece Area (On-site)
The Company is seeking a Head of Marketing & Communications to lead its admissions, marketing, and communications functions. Responsibilities include coaching the admissions team to meet enrollment targets and developing plans for marketing, retention, and admissions. The role will drive enquiry generation and conversion through online and offline campaigns, oversee pricing strategies, and use CRM data and analytics to identify growth opportunities. The successful candidate will also lead brand messaging, website and paid media activity, public relations, crisis communications, content strategy, major events, and outreach partnerships. Candidates should have a bachelor’s degree and 5–7 years of experience in sales or marketing, with demonstrated success growing sales in a competitive market. Required skills include leading marketing campaigns, public relations, and digital brand positioning; using CRM systems and analytics for forecasting and decision-making; and building strategic partnerships. The role also calls for experience coaching admissions and marketing teams, achieving enrollment, conversion, and retention goals, and excellent written and verbal communication. Experience in education or service delivery is desirable.
Functions:
- Marketing
About the Company
Top educational institution focused on brand strategy, admissions growth, and multi-channel engagement
Industry
Primary/Secondary Education
Type
Educational Institution