Vice President, Growth Marketing, Corporate & Investment Banking Greater Plano, TX Area
About the Role
Greater Plano, TX Area (On-site)(Plano, Texas)
The Company is seeking a Vice President of Growth Marketing to drive strategic initiatives that strengthen client engagement, build the sales pipeline, and deliver measurable business growth. The role will develop and scale targeted, account-based marketing programs, partner with analytics teams on audience segmentation and performance reporting, and use program results to refine and expand successful approaches. The successful candidate will align marketing priorities and execution across teams, connect campaigns to client needs and business objectives, and establish playbooks and operating frameworks for consistent delivery. Candidates should bring significant B2B marketing experience and a track record of developing and optimizing full-funnel, multichannel programs with clear KPIs and measurable outcomes. Strong knowledge of marketing channels, stakeholder management, communication, influencing, negotiation, and project management is required, along with the ability to work across globally dispersed teams and navigate ambiguity. Experience building or scaling account-based and email-led engagement programs, or supporting corporate client segments with industry-specific messaging, is preferred. A bachelor’s degree in marketing or a related field, or equivalent experience, is preferred; management experience is also an advantage.
Functions:
- Marketing
About the Company
Diverse financial services firm & investment bank
Industry
Financial Services
Type
Public Company (JPM)
Age
employees
10,001+