Executive Vice President, Sales & Marketing

The Company is seeking an Executive Vice President to lead its integrated sales and marketing strategy and advance regional growth. The role oversees convention, sports, and leisure sales and services, brand development, data and technology strategies, community engagement, and media relations. Responsibilities include translating long-term strategic plans into measurable goals, managing teams and performance metrics, and directing budgets and resources. The executive will develop new visitor markets and initiatives, advise senior leadership and the board, and build strong relationships with community and industry stakeholders. Candidates must have a bachelor’s degree in business, hospitality, marketing, tourism, or a related field, along with at least 10 years of supervisory leadership experience. Relevant expertise includes convention and sports sales, destination marketing and brand management, media relations, event development, budgeting, and CRM systems. The role calls for strong strategic, analytical, financial, negotiation, and digital marketing skills, including familiarity with AI and data analytics. Exceptional executive communication, board relations, team development, integrity, and community partnership skills are also required.