Head of Marketing

The Company is seeking a Head of Marketing to take on a pivotal role in the design, leadership, and implementation of a national strategic marketing plan. The successful candidate will be tasked with responding to current business challenges and positioning the marketing function as a key driver and strategic partner of commercial management. This includes the design and alignment of marketing strategies with business objectives, the management of brand identity and positioning, and the development of product and image marketing across various channels. A significant focus of the role is on digital evolution and e-commerce, particularly in driving the digital marketing plan and the development of a new e-commerce channel. Applicants for the Head of Marketing position at the company should hold a degree in business engineering and have a minimum of 2 years' experience in leading a marketing department, or over 6 years in roles leading up to a marketing director position. Experience in medium to large companies within the industrial, construction materials, retail, or similar sectors is essential. The role requires proven expertise in digital marketing, including marketing and sales analytics, and experience with B2B portal and e-commerce strategies is desirable. The Head of Marketing will be expected to ensure the brand's narrative is consistent with the organization's purpose and values, and to maintain an impeccable brand image across all touchpoints, including industry events and milestones.