Vice President, Brand Strategy

The Company is seeking a Vice President of Brand Strategy to lead brand growth and commercial performance. Responsibilities include owning the brand’s profit and loss, setting go-to-market strategy, strengthening brand positioning, and partnering with senior leadership to accelerate growth across retail channels. The role also leads the product roadmap and provides strategic vision and direction. Candidates should have at least 12 years of progressive leadership experience in apparel, consumer products, footwear, retail, or lifestyle brands. A bachelor’s degree is required, and an MBA is preferred. Strong strategic leadership and experience driving brand growth are essential.