The Company is in search of a VP Strategy Director, Engagement to lead the development and application of engagement strategies for both healthcare professionals (HCPs) and patients within the pharmaceutical sector. The successful candidate will be responsible for empathetically understanding the HCP and patient journeys, developing relationship maps, and creating omnichannel ecosystem strategies that encompass content, social, CRM, and various channels. This role requires a proactive approach to identifying key problems, opportunities, and goals, as well as the ability to produce insights that drive strategic ideas. The VP Strategy Director will also be involved in crafting tactical briefs, ensuring that strategies align with client objectives, and managing the performance and optimization of engagement strategies. Applicants for the VP Strategy Director, Engagement position at the company should be integrated strategists with a strong background in HCP, patient, and experience strategy. The role demands a professional with a proven ability to work at both macro and micro strategic levels, and experience in omnichannel ecosystem development across paid, owned, and earned media. The ideal candidate will have a talent for collaborating with creative and technology partners, a solid understanding of performance, and the ability to work with data and analytics. A minimum of 8 years of directly related experience and a Bachelor's degree in a relevant area are required, along with exceptional communication skills, a collaborative spirit, and a strong work ethic.

Hiring Company

AdelphiEden Health Communications