Interim Head of Marketing

The Company is seeking a hands-on B2B marketing leader to execute its strategic marketing goals and guide the overall marketing program. Responsibilities include managing the budget and performance reporting, mentoring a small internal team, and directing external agencies and partner campaigns. The role partners closely with Sales and Product to improve lead handoffs, align outbound initiatives, and develop positioning, regulatory-focused content, and sales enablement materials. It also oversees website content, marketing automation and data quality, performance channels, and planning for events and webinars, while applying AI tools to marketing work. Candidates should have at least five years of B2B marketing experience, ideally in SaaS, RegTech, or FinTech, including people management and experience directing public relations agencies. A university degree in Marketing, Business Administration, Economics, or a related field is required. Strong HubSpot expertise and a record of data-driven funnel optimization are essential, along with hands-on experience in paid search, SEO, and LinkedIn marketing. Applicants should be able to understand complex regulatory topics and turn them into clear, compelling content, with native-level German, excellent English, and knowledge of the Swiss and DACH business environments.