The Company is seeking a Head of CRO to take on a pivotal role in driving the conversion rate optimization strategy. The successful candidate will be responsible for owning and executing every conversion test across the company's various digital touchpoints, including the website, landing pages, paid-acquisition funnels, on-site offers, and post-purchase upsells. This is a hands-on position that demands a high level of involvement, from setting the strategic direction to the practical implementation of tests. The role requires a deep understanding of CRO, with a focus on data-driven decision-making and a proven track record of lifting conversion rates, average order value, and revenue per visitor. Applicants for the Head of CRO position at the company should have a minimum of 3-4 years' experience in running CRO programs, particularly for DTC brands. The ideal candidate will have a strong background in building and testing paid-acquisition funnels, as well as experience with the necessary tools such as Intelligems, AfterSell, Microsoft Clarity, and Shopify analytics. The role demands a proactive and results-oriented individual who is adept at managing a CRO agency, briefing and QA-ing tests, and driving continuous improvement. A cultural fit that aligns with the company's values of creativity, speed, and a genuine will-to-win is essential. The Head of CRO will be expected to work closely with the founder, be fully remote, and be prepared to work overtime or on weekends if necessary, reflecting the company's fast-paced and dynamic environment.

Hiring Company

Kittyspout