Head of Customer Growth & CRM

The Company is seeking a Head of Customer Growth & CRM to spearhead the development and implementation of a comprehensive customer growth strategy. This pivotal role involves defining and delivering initiatives to increase new customer acquisition, enhance retention, and boost customer lifetime value. The successful candidate will be responsible for building and leading a best-in-class CRM and customer lifecycle function, working closely with cross-functional teams to drive measurable business growth through targeted communications and customer insights. Key responsibilities include designing customer engagement programs, owning customer retention KPIs, and managing CRM budgets in compliance with GDPR requirements. The ideal candidate for this role at the company will be a commercially driven leader with a proven track record in CRM and customer lifecycle management. They should possess strong knowledge of CRM platforms, data analytics, and lifecycle marketing, and have experience in transforming these functions to achieve business objectives. Excellent stakeholder management, influencing skills, and a data-driven approach to decision-making are essential. While not mandatory, experience in healthcare, retail, or other customer-focused service environments is advantageous. The role offers the opportunity to make a significant impact during a period of growth and transition, and the candidate should be prepared to inspire teams and drive engagement across multiple functions.