The Company is seeking a Head of Trade Marketing to join their team. The successful candidate will be responsible for developing and leading the overall trade marketing strategy across key channels, ensuring alignment with commercial and brand objectives. This high-impact role involves translating various insights into actionable strategies, leading the development of annual trade plans, and partnering with cross-functional teams to drive strong commercial execution. The Head of Trade Marketing will also be tasked with managing and optimizing trade marketing investments, establishing KPIs, and leading a team to build commercial and analytical capabilities. Applicants for the Head of Trade Marketing position should have a Bachelor's degree or higher in a relevant field, with at least 10 years' experience in trade marketing, commercial, channel marketing, category management, or related functions. A strong background in FMCG, consumer goods, retail, or other consumer-driven businesses is essential, as is a proven track record in developing and executing trade marketing and channel strategies. The role requires a deep understanding of the local retail and distribution landscape, strong commercial acumen, and experience in managing trade investments and commercial KPIs. The ideal candidate will have excellent stakeholder management skills, be a proven leader, and possess strong analytical and strategic thinking capabilities. Fluency in English is preferred.